Vancouver-based men’s underwear brand B3NTH wants to radically change the way men think about underwear. Their products seek to eliminate the discomfort, shifting, and sweat that men have accepted as a part of everyday life with features like their three-dimensional pouches and chafe-free stitching. They believe that increased comfort can bring increased performance in all areas of life, and every product they make strives for absolute comfort. Shop B3NTH underwear today and find out what you’ve been missing.